Privacy Policy
How we handle your data — and why we collect almost none of it.
1. Introduction
Welcome to Utilyra. We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains what data we collect (spoiler: very little), how we use it, and your rights regarding it. Unlike most online tools, Utilyra is built with a privacy-first architecture — the vast majority of our tools run entirely in your browser, meaning your data never reaches our servers.
2. Data Collection & Processing
Utilyra operates on a client-side-first architecture. When you use our tools (JSON Formatter, Password Generator, Image Color Picker, etc.), all processing happens locally in your web browser using JavaScript. We do not transmit, store, or have access to the content you process.
- Your text, code, images, and files are processed entirely within your browser's memory (RAM) and are discarded when you close or refresh the tab.
- We collect anonymous usage analytics (page views, tool popularity) through Google Analytics to understand which features are most useful. This data cannot identify you personally.
- We store your preferences (language selection, theme, favorite tools) using your browser's localStorage. This data never leaves your device and can be cleared at any time through your browser settings.
3. Cookies & Advertising
We use cookies for essential site functionality, analytics (Google Analytics), and advertising (Google AdSense). Google may use cookies to serve ads based on your prior visits to our site or other websites. You can opt out of personalized advertising by visiting Google's Ad Settings (ads.google.com/settings). Our Cookie Consent banner allows you to accept or decline non-essential cookies when you first visit.
4. Third-Party Services
We integrate with the following third-party services: Google Analytics (traffic analysis), Google AdSense (advertising), and Supabase (optional account features). Each of these services has its own privacy policy. We encourage you to review their policies. We do not sell, rent, or share your personal information with third parties for marketing purposes.
5. Your Rights & Contact
You have the right to access, correct, or delete any personal data we hold about you (which is minimal by design). If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at support@utilyra.com or through our Contact page.
Last updated: 2/16/2026